If you want to top Google’s results page, your website should be carefully planned and on-page SEO must be tackled. If you find these points scary, fear not – we can help you.
Everything You Need to Know About On-Page SEO!
If you want to top Google’s results page, your website should be carefully planned and on-page SEO must be tackled. If you find all these points scary, fear not! Hire the market’s finest SEO service providers for ultimate results.
During On-page SEO you should be careful with the chosen keywords and structure maintained in your web pages. The activity has to be done in the best possible way. There are so many guidelines on how to build search engine optimised websites.
On-Page SEO plays a very important role. It is an integral part of Google’s organic ranking parameters. On-page SEO is a way of improving content inside your website. Moreover, On-Page SEO is much more than content. It depends on the HTML code of your page too!
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Onpage SEO Checklist
Every year (if not month), Google introduces changes to its SEO algorithms. These algorithms are used to evaluate websites. As mentioned previously, Google values on-page SEO. If you want to see 100% results from your websites, you should invest plenty of time and effort in this SEO factor.
If you are looking for quick local results, on page SEO is what you should begin with. You will see optimal local results in no time. According to experts, local results depend on factors like Google Map, GEO location, landing page and rich code snippets. And, at the moment, Google local results are critical and sufficient. They matter much more than global results.
The changes you do as a part of on page SEO will be permanent, meaning you’ll add permanent value to your website. This is quite different from off page SEO. During off page SEO, most of your links can get de indexed with time. This will have a massive impact on your budget and effort. That’s why you should focus on Onpage SEO.
If you are prepared to spend on Onpage SEO, you are investing on uniqueness. The essence of Onpage SEO can be seen in unique pages. These pages are less prone to Google penalties and can attract more customers easily.
Unlike many other SEO factors, On-page SEO is inexpensive but extremely powerful. With the right kind of page structures, you will be able to meet the expectations of Google’s organic search.
Rankings can be improved by using the right mix of keywords. Another on-page SEO technique that brings revenue would be link building. If your website has plenty of high quality links, it will top the search engine results page.
SEO is all about designing the right website. If you ask an expert, he will tell you that good websites enjoy better conversion rates. User experience is extremely important for better returns.
According to Google’s recent update, user experience will have a mighty impact on your page rank. Onpage SEO defines how your website looks and feels. A decent amount of Onpage SEO will kick more traffic and rankings to your site. And, this would be organic traffic.
Benefits of Onpage SEO
The above lines may have made On-Page SEO seam difficult but essential. However, reality is quite different. Many website developers stick to a simple checklist that helps them bring more traffic to every page. SEO experts will make sure every piece of content in your website adds more value and ROI to your brand. So, how can an SEO expert help with On-Page SEO? What are the key components of a website that has On-page SEO?
Google declares that the first 3 words in your URL should speak more! Always try to create short but meaningful URLs. The URL should have target keywords and must be based on your web content. It is always wise to avoid long, ugly URLs. They will no add value to your SEO efforts.
#2 Keywords & Headings
Next, you should begin your title with a keyword. Many people are unaware of the fact that titles can be a part of On-page SEO. Your title tag plays an integral role in on-page SEO. It is always wise to bring the keyword and key phrases a little closer to your title tag. This way, your website will have more weight and value in search engines. But, you can use modifiers in your title. This includes words like “review”, “guide” and “best”. These modifiers will give your target keywords a long tail. With the dawn of interesting bootstraps and CSS, web developers have forgotten to use the standard H1 tag! The headline tag should be added to your website. You must not override the H1 tag with themes or code. The title needs a H1 tag and Google’s SEO algorithms love it. Meanwhile, you should wrap all subheadings within the H2 tag. There should be at least one subheading with the target keyword.
On-page SEO becomes easy and straightforward with multimedia. Texts can take your webpages only a certain distance. Content needs to be interesting and intuitive for long lasting results. This is why you should use engaging videos, images and flow charts in your website. Dazzling multimedia will increase the amount of time users spend in your website and reduce bounce rate! These are two important ranking factors. Likewise, your website should stick to a responsive design. Google’s most recent updates penalise websites that are not responsive. Responsive design is an art that needs lots of patience and expertise. What makes responsive design interesting is that you can achieve it and experience a long term impact. After all, 60% of the world’s surfs using mobile devices. With an effective, responsive design, you will be able to improve site speed too! Most responsive websites load in less than 5 seconds.
SEO leads have a 14.6% close rate, while outbound leads (i.e. direct mail or print) have a 1.7% close rate.
Google processes over 40,000 search queries every second, - that's over 3.5 billion searches per day.
70-80% of users ignore the paid ads at the top of Google, and instead focus on the organic results.
The number of online eCommerce users has increased from 700 million to 1,200 million in less than 5 years.
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