Reach the top of Google with Float’s Digital’s Search Engine Optimisation tools and expertise, combined with powerful, search-engine friendly content that eats complex algorithms for breakfast.
When it comes to Search Engine Optimisation, it pays to trust the experts.
Search Engine Optimisation (SEO) is a valuable long-term investment. Neglecting its importance could potentially leave your business lagging behind competitors in search results.
Search Engine Optimisation (SEO) is simply making sure potential customers can find you – ahead of your competitors – via natural search when they type in keywords for your products or services on search engines like Google. It’s a competitive marketplace online, and just like having prime position in a shopping mall gives you higher footfall, getting your business to the top of the page one through search engine optimisation is one of the valuable tools for driving customer interest, brand awareness and sales.
But achieving the Holy Grail of top of page search engine rankings can feel a bit like a dark art for in-house teams, because good search engine rankings can’t be bought, only earned. Part art-form, part-science, part-digital wizardry, Float provides boutique SEO services for clients’ worldwide from our HQ in Cornwall, earning – and keeping – that coveted search engine top spot.
Let us help you demystify SEO, talking to you and your teams in plain English.
We’ll provide the tools you need to earn your top spot, positioning your brand at the top of page via our razor-sharp algorithm knowledge, super rich content production and big media and guest blog backlinks. What does this mean for you? High value traffic from customers who are ready to buy, increased visibility and brand awareness, as well as grabbing market-share from your competitors. What’s not to love about that?!
Quick Facts about Search Engine Optimisation.
SEO leads have a 14.6% close rate, while outbound leads like direct mail or print have a 1.7% close rate.
Google processes over 40,000 search queries every second - that's over 3.5 billion searches per day.
70-80% of users ignore the paid ads at the top of Google, and instead focus on the organic results.
eCommerce users has increased from 700 million to 1,200 million in less than 5 years.
How Much Does SEO Cost?
Understanding the Cost of SEO: Factors, Packages, and Accessibility
Search engine optimisation (SEO) have become an essential aspect of digital marketing, helping businesses improve their online visibility and reach their target audience.
However, one common question that arises is, “How much does SEO cost?” In this article, we will explore the factors that influence SEO pricing, the availability of flexible packages, and the importance of transparency in SEO services.
Determining the cost of SEO can be complex as it varies from project to project. Several factors come into play, including:
- Website Size and Complexity: The size and complexity of a website affect the amount of work required to optimise it for search engines. Larger websites with multiple pages and intricate structures often require more time and effort, thus impacting the overall cost.
- Competitive Landscape: The competitiveness of the industry and keywords targeted can influence SEO costs. Highly competitive niches may require more extensive optimisation efforts to outrank competitors, potentially affecting the pricing.
- Targeted Keywords and Goals: The specific keywords a business wants to rank for and the desired goals (e.g., increasing organic traffic, generating leads) influence the scope and intensity of the SEO strategy, thereby impacting the cost.
- Current Website State: The condition of a website in terms of technical SEO issues, content quality, and backlink profile can influence the cost. Websites requiring significant improvements may necessitate additional resources and time.
Flexible Packages and Accessibility
At Float Digital, we understand that every business has unique requirements and budgets. That’s why we offer flexible SEO packages tailored to individual needs. Our goal is to make SEO accessible to businesses of all sizes. We provide a 30-day rolling contract, allowing you to evaluate our services on an ongoing basis and make adjustments as needed.
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Our flexible packages encompass a range of services, including keyword research, on-page optimisation, content creation, link building, and performance tracking. By customising the package based on your specific goals and budget, we ensure that you receive the most effective SEO strategy without unnecessary expenditures.
We believe in transparency and open communication with our clients. When working with Float Digital, you can expect complete visibility into our processes and progress. We provide regular reports detailing the work completed, keyword rankings, traffic improvements, and other relevant metrics.
Furthermore, our team of SEO experts is always available to address any questions or concerns you may have. We prioritise collaboration and aim to establish a strong partnership with our clients, ensuring they understand the value they receive from our services.
The cost of SEO depends on various factors, such as website size, industry competitiveness, targeted keywords, and current website condition. At Float Digital, we offer flexible packages designed to meet the unique needs and budgets of businesses. Our transparent approach ensures that you understand the value and progress of our SEO efforts. By providing accessible SEO services, we strive to help businesses achieve their online goals and improve their digital presence.
Remember, the investment in SEO is not only about the cost but also about the potential long-term benefits it can bring to your business.
Float Digital is a fast-growing and multi-award-winning Search Marketing agency in Cornwall. We partner with the world's most exciting brands to deliver jargon-free Search Marketing campaigns.
Float Digital Marketing Ltd
📞 +44 (0) 1326 460021