Featured in The Drum magazine 50 Under 30 list and nominated for ‘Young Search Professional’ at the UK Search Awards (in association with Bing), Sam is a Google Certified digital marketing expert with 7 years experience. Sam has developed a range of skills managing, and delivering successful social media, content and search marketing campaigns for clients in a variety of sectors, locally and internationally. Her extensive portfolio includes working with over 150 B2C and B2B companies from small local companies to Fortune 500 brands.
Armed with experience and drive, Sam launched SEO, Content & PPC agency, Float Digital, in 2016 to support brands to increase their visibility in search engines. Float Digital has seen a year of exponential growth, yielding a positive return on investment for clients from London to New York. Float Digital achieved RAR Recommended Agency status in 2018.
Alongside running an agency, Sam delivers digital marketing seminars and workshops. Sam has previously presented to an audience of 3,500 delegates at Europe’s largest search marketing event, BrightonSEO, and she is scheduled to present at the Marketing Business Summit in Milan, Italy later this year. Sam also delivers workshops on behalf of the world’s largest marketing award body, CIM (Chartered Institute of Marketing). Sam also lectures at universities on post-graduate and undergraduate degree courses in business, marketing and advertising.
Sam obtained her Higher National Diploma and Bachelor Degree (with honours) in Business Management & Marketing from Anglia Ruskin University. Prior to successful completion of her undergraduate program, Sam studied consumer psychology, human behaviour and neuroscience at Griffith University in Australia, ranked in the top 3% of universities globally. Sam also achieved a Higher Education Certificate in Advertising and a National Diploma in Art & Design.
Sam is a motivated individual and this is apparent in her online projects, outside of her career. In 2013, Sam launched a lifestyle blog. The platform became a space for exercising her digital knowledge, flexing her creative muscles and building relationships with brands. Over the past 5 years, the website has grown, and it was shortlisted for top UK lifestyle blog in the Myprotein™ Fitness Awards 2017. The blog has more than 700 posts covering women’s fashion, beauty, interior design, health, and fitness, generating a healthy revenue every month.
On 25 May 2018, the General Data Protection Regulation (GDPR) came into force, the EU’s new data protection and privacy law for all individuals within the European Union. Businesses of all industries and sizes need to pay attention to GDPR to be compliant. One area...
So everyone is getting rather excited about GDPR, the current buzzword of every article on every channel. Even the Sun have gotten in on the act with their wonderfully scaremongering title of, builders, cleaners and gardeners could face huge fines just for sending an...
Let’s get back to basics. In simple terms, PPC or pay-per-click, is a form of internet advertising used to direct traffic to websites. With PPC, the advertisers pay a publisher (for instance, Google Adwords) a fee each time their advert is clicked on. By paying for...
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